As you’re running an online storefront, it is necessary to measure if you are at the risk of overpaying for your customer or not. Here, the CPA, which stands for Cost Per Acquisition, can help you to figure out how much money you are investing on acquiring a customer.
Category: Digital Marketing
Top 15 Key Performance Indicators for E-Commerce Marketing
Also called key performance indicators, the KPIs are milestones that configure progression. While conveying all plus and minus, ups and downs in sales, purchases, bounce rates, conversion rate, ROI or any other verticals, it creates a crystal clear picture of your store’s performance. Read More
How Can You Save Money On PPC & Google Adwords?
So! You are not getting as much money from digital ads as you are supposed to.
Not an issue. It can happen to anyone. Here, you need to have some patience and identify where you are on mistakes. Despite getting the benefits of PPC advertising as a great sales channel, you may go broke.
Digital Marketing Trends 2020
Digital marketing has many beautiful aspects that you never want to get rid of. It lets you become a forward thinker, which means to become aware of what the next thing is to set forth as a fashion. In digital marketing also, you look ahead for preparing comprehensive guides and content for upselling and cross selling. The acknowledgement of the future trends in this domain will let you add an edge to stay ahead of the curve. Read More