Online businesses or individuals are intensely engaged in a cutthroat competition. They want to become the first and foremost to attain online visibility. To meet this goal and maximise the number of inquiries or leads, local SEO has emerged as a significant strategy. No matter whether you run a small brick-and-mortar or a service provider, the intent is similar, which is to attract nearby customers. Here, a local SEO audit can reveal everything that you miss, and you can have something more in our profile or web pages to align with search engines. More importantly, you should focus on what your local audience is looking for.
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How to Improve Your Local Google Ranking via SEO?
Local ranking here refers to gaining visibility for your website on the top ranks of SERPs.
How Google Determines Local Rankings
The visibility of a business in a local area is significant, especially when your target audience is restricted to a nearby location. It’s easy, but at the same time, it can be challenging because of heavy competition.
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Google Maps Marketing Guide, 2019
Google Maps Marketing:
As a kind of digital marketing technique, it is a process of enhancing visibility of your business across digital platforms via Google Maps functionality. Besides visibility, you can ensure its positioning in Google. It means that your customers can easily come to know about the location of your biz. Its beneficiaries range from large companies to small businesses. Read More