Over-optimization refers to doing extra and unwanted things to bring your website to the top of searches. Technically, it can range from stuffing keywords, over-stuffing (more than 3% of the similar keyword), catering to unnecessary or unrealistic details, using exact-match anchor text, to cannibalization. These cases define the over-optimization of content or webpages in SEO. If you want to Avoid SEO Over-Optimization, check out the complete blog.
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How Can Web Analytics Consulting Solve Web Data Inaccuracy?
A marketing platform, SOCi, shared crucial facts about data with Forbes. Nearly 41% of marketers invest at least half of their time to prepare data for campaigns and analysis. And over one-third of them state that they invest 25% to 50% of their time on the task. This post will help you explore how web analytics consulting can resolve the common challenges of data inaccuracy.
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How to Find, Fix, and Prevent Keyword Cannibalization?
Keyword Cannibalization is a technical term used to define a competition among multiple webpages of a website, and each targets the same keyword or long-tail keywords. This practice triggers competition among those pages in search results. Eventually, it can adversely affect the authority of each web page. Actually, search engine bots get confused over content as to which page to rank up. It, ultimately, harms your website’s SEO performance and effort also. So, addressing this problem is a must to retain and even enhance your visibility online.
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Why is Shopify the Best CMS for SEO?
Like Magento and BigCommerce, Shopify is a popular marketplace that comes with a lot of attractive features and functionalities. The cutthroat competition among retailers, wholesalers, and distributors has made it necessary to leverage the digital landscape and enhance its scalability. Certainly, Shopify is one of the best eCommerce marketplaces to develop the best content management system (CMS). Along with this, it is also known as the best CMS for SEO.
SEMrush reported that well-optimized Shopify e-stores experienced a 45% increase in organic traffic within six months. Why it is so—let’s find out below.
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